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Monday 25 August 2014

Selling To The Prudent Shopper

There is a new breed of shoppers out there, the type that wants value for money. Luxury goods are popular, but more than that, people want to buy products that are durable, useful, high quality, and offered at the best price. They will go to any lengths to purchase such products, from comparing the rates at several retailers, to checking out the actual product at a brick and mortar shop before ordering it online. That is why the smart retailer, whether selling products online or through a traditional store, must know how to cater to this smart set of buyers.
 
Reducing costs

The first step would be to price the products right. If you have an online store, you do not have to worry about rents and overheads, and can offer products at economical rates. You can also do away with warehousing necessity by entering into an arrangement whereby the supplier directly ships the product to the customer, even if the product has been ordered at your store. In other words, you do not have to carry merchandize. Esources is a great resource if you want to find the right suppliers who also have experience working with online retailers and understand this concept.

Choose from different product categories

You would also need to offer further price cuts, and one of the advantages of selling goods online is that you can create an inventory in real time. If you feel that today you can offer competitively priced mobile phone covers, but tomorrow, you might feel that a new lot of phone accessories offers more promise, you can change the inventory. And in order to do this, you would need to be in constant communication with the supplier. This is easily done using Esources.

Receive quotes by contacting suppliers

A third factor is the price of products. You can receive reasonably priced wholesale products if you ask more than one supplier for quotes. This becomes easy using the Esources.co.uk directory, which according to reviews is one of the best places to find suppliers, communicate with them, and ask for quotes conveniently and speedily.

Using this site will boost your business, help you network with suppliers, and find merchandise that the prudent shopper will love.  

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